ITV: Knitted Ad Break

Rowdy

Director:

Tobias Fouracre

Executive Creative Director:

Tony Pipes

Head of Production:

Katie Carew

Head of Account Management:

Victoria Findlay

Producer:

Janet Smith

Art Director:

Andrew Farago

Puppet Makers:

Mackinnon & Saunders

Post-Production:

Envy

Stills Photographer:

Mark Seaton

During its Text Santa charity fundraiser, ITV ran an ad break created in the medium of wool. Brands including BT, British Gas, Nationwide, DFS, Amazon Prime and Dreams all saw their usual ads recreated in knits during the break.