Feed Me Light
Ryan Goodwin-Smith
Denis Bodart
Thierry Levy
Mark Mullan
Kaiser Chiefs
Polydor c/o Universal
Marco Grey @ Universal
Rob Flowers
Julien Becquer
Julien Becquer, Reg Isaac, Conor Ryan
Denis Bouyer
THE BRIEF
Feed Me Light grooved their way into the summer season with the help of this seventies inspired, retro music video for Kaiser Chiefs new single, “People Know How to Love One Another”. The colorful designs of Rob Flowers, represented by Everyone Agency, were brought to life by animation director Julien Becquer, taking us on a weird and wonderful nostalgic dive into the bands journey across a sasquatch-filled, sausage-sizzling landscape full of weird and wonderful (and often cheeky) characters.
THE STORY
THE ANIMATION
The music video was a designer’s playground for Rob, who came up with a seemingly endless amount of characters and background assets! The designs were assembled by Julien, working out the kinks of telling the story of the bands journey across the four fun-filled locations, with each asset given a ‘lil keyframe TLC to add to the weird and wonderful world crafted by Rob.
THE BILLBOARDS
THE WORLD