NHS Scotland: Winter Campaign
Marc & Denis Bouyer
NHS Inform
Story
Helen Clyne
Feed Me Light
Marc & Denis Bouyer
Kiri Haggart
Marc Bouyer
Anthony Vivien
Marc Bouyer, Denis Bouyer, Denis Bodart, Olivier Pirard
Quentin Dubois, Julien Becquer
Denis Bodart, Olivier Pirard
Olivier Pirard, Simon Le Roux, Marc Bouyer, Denis Bouyer, Denis Bodart
Denis Bouyer, Simon Le Roux
Scotland is a place filled with tradition and customs, and full to the brim of historic moments and iconic figures that have shaped the world as we know it, like William Wallace and Robert Burns. But standing heads and tail feathers above them all is NHS Inform's Dr. Owl.
The unchallenged king of winter wisdom, FML have loved gearing up for the holiday season by bringing this iconic character and all his woodland pals to life as part of this year's Winter campaign, delivering NHS Scotland's important messages for the season.
The vibrant environments and cute characters should really engage viewers from across Scotland in reminding them to look after their health this festive period!
THE STORY
![Winter Board v3 Alpha v02](https://feedmelight.imgix.net/production/winter-campaign/Winter_Board_v3_Alpha_v02.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=400&s=74d56cd274d0a897fa3cda8d2d24416c 400w, https://feedmelight.imgix.net/production/winter-campaign/Winter_Board_v3_Alpha_v02.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=800&s=018992cfeb34b9656fe859951b18c72a 800w, https://feedmelight.imgix.net/production/winter-campaign/Winter_Board_v3_Alpha_v02.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=1200&s=d5ad8034c599b373e29dfbfc77049ea4 1200w, https://feedmelight.imgix.net/production/winter-campaign/Winter_Board_v3_Alpha_v02.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=1600&s=559e69ea8a42dd0e573acf3abb38b09a 1600w, https://feedmelight.imgix.net/production/winter-campaign/Winter_Board_v3_Alpha_v02.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=2000&s=9cc1b9e09f5ae9a278c6d6cad95828d2 2000w)
THE CHARACTERS
![Owl Alpha](https://feedmelight.imgix.net/production/winter-campaign/Owl_Alpha.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=400&s=4abea5dbd173ee7a38673f040192d7eb 400w, https://feedmelight.imgix.net/production/winter-campaign/Owl_Alpha.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=800&s=9e064bf73ae39385a402823f6856eccf 800w, https://feedmelight.imgix.net/production/winter-campaign/Owl_Alpha.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=1200&s=8be03d7ed0c078f3786279326f3efe06 1200w, https://feedmelight.imgix.net/production/winter-campaign/Owl_Alpha.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=1600&s=3eeafc22ff9ce2923e110ee512976b53 1600w, https://feedmelight.imgix.net/production/winter-campaign/Owl_Alpha.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=2000&s=84bc628ef45778debd141fc73057c1e0 2000w)
![Secondary characters 03 alpha](https://feedmelight.imgix.net/production/winter-campaign/Secondary_characters_03_alpha.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=400&s=5df01ff15036d05a9f528ce08e4b0d2c 400w, https://feedmelight.imgix.net/production/winter-campaign/Secondary_characters_03_alpha.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=800&s=ba06082f659e2a16c07391dcdf750b4f 800w, https://feedmelight.imgix.net/production/winter-campaign/Secondary_characters_03_alpha.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=1200&s=924d3a0e6c701e3aa4de62e8bf82e6d0 1200w, https://feedmelight.imgix.net/production/winter-campaign/Secondary_characters_03_alpha.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=1600&s=744211e21adcd1c33b931c08f1ef6a82 1600w, https://feedmelight.imgix.net/production/winter-campaign/Secondary_characters_03_alpha.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=2000&s=b794c1c31a9402369f470a057103547c 2000w)
![Characters Alpha](https://feedmelight.imgix.net/production/winter-campaign/Characters_Alpha-1.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=400&s=3a97a017c73fa274c34581e2e1c43e57 400w, https://feedmelight.imgix.net/production/winter-campaign/Characters_Alpha-1.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=800&s=7a606f0981dcc88694f8282dded7dd42 800w, https://feedmelight.imgix.net/production/winter-campaign/Characters_Alpha-1.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=1200&s=8d5cd092069e24e38beb088509c67477 1200w, https://feedmelight.imgix.net/production/winter-campaign/Characters_Alpha-1.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=1600&s=15f1348d9b469eae00c90c1ae0c8a01c 1600w, https://feedmelight.imgix.net/production/winter-campaign/Characters_Alpha-1.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=2000&s=8fcbe42fe939254013f5325d00e73e4b 2000w)
THE WORLD
![Interior recherche couleur2](https://feedmelight.imgix.net/production/winter-campaign/interior_recherche_couleur2.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=400&s=df4d89bf34b6fef114878bbd0e72f179 400w, https://feedmelight.imgix.net/production/winter-campaign/interior_recherche_couleur2.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=800&s=02c8cd8ea23fc4aa115459b56795389d 800w, https://feedmelight.imgix.net/production/winter-campaign/interior_recherche_couleur2.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=1200&s=4c37bc3c2ca9c4e194b93aca245dc6b2 1200w, https://feedmelight.imgix.net/production/winter-campaign/interior_recherche_couleur2.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=1600&s=d5884e02aa2b92ceb96a80d97b0a2cec 1600w, https://feedmelight.imgix.net/production/winter-campaign/interior_recherche_couleur2.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=2000&s=85ffefae7e06c93b0fb1bbb799fdd1d9 2000w)
![Winter interior WIP](https://feedmelight.imgix.net/production/winter-campaign/Winter_interior_WIP.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=400&s=cf690c0e743ea025a8a985f957ca651c 400w, https://feedmelight.imgix.net/production/winter-campaign/Winter_interior_WIP.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=800&s=6dc7fea7ffdfc77582fefdf8f0d62056 800w, https://feedmelight.imgix.net/production/winter-campaign/Winter_interior_WIP.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=1200&s=764c30290c93ccb244c90a799bab8701 1200w, https://feedmelight.imgix.net/production/winter-campaign/Winter_interior_WIP.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=1600&s=07898659d78667ed909b790f9cc91f49 1600w, https://feedmelight.imgix.net/production/winter-campaign/Winter_interior_WIP.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=2000&s=18ec5137bcd8678c5f1ebd79351467fc 2000w)
![Interior recherche couleurok](https://feedmelight.imgix.net/production/winter-campaign/interior_recherche_couleurok.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=400&s=ad7b6aa8d5bc702cf626ee3f3370dc8a 400w, https://feedmelight.imgix.net/production/winter-campaign/interior_recherche_couleurok.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=800&s=d543b3956e957ebf1f34f9ff51b2f774 800w, https://feedmelight.imgix.net/production/winter-campaign/interior_recherche_couleurok.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=1200&s=d8ea1c71f50460b3cf7f914da2f33699 1200w, https://feedmelight.imgix.net/production/winter-campaign/interior_recherche_couleurok.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=1600&s=af4fcf70b5b290b32a7131fc8831a5a0 1600w, https://feedmelight.imgix.net/production/winter-campaign/interior_recherche_couleurok.jpg?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=2000&s=420b42a7f7c7c3d717409e29588f6fdd 2000w)
![Line alpha](https://feedmelight.imgix.net/production/patterns/line_alpha_Smll.png?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=400&s=252816fb4df8f1ef29cc5b57495dce7d 400w, https://feedmelight.imgix.net/production/patterns/line_alpha_Smll.png?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=800&s=4229083cbbce308ed4f22a57239a75b3 800w, https://feedmelight.imgix.net/production/patterns/line_alpha_Smll.png?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=1000&s=d5e89be9d564479201c3984a5f64accf 1000w)
![Robins posing alpha](https://feedmelight.imgix.net/production/patterns/robins_posing_alpha.png?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=400&s=9406a7b0fd27d51c9b3584197d893a79 400w, https://feedmelight.imgix.net/production/patterns/robins_posing_alpha.png?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=800&s=5139a4d51f5dd9c750c1d174a1f414d6 800w, https://feedmelight.imgix.net/production/patterns/robins_posing_alpha.png?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=1000&s=19f714634780c919d3067a3687147b4a 1000w)
![Squirrel Alpha](https://feedmelight.imgix.net/production/patterns/Squirrel_Alpha.png?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=400&s=951b49e6690d3aaa352c85260076ee69 400w, https://feedmelight.imgix.net/production/patterns/Squirrel_Alpha.png?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=800&s=d44b102de5355b28a40a9d621294d241 800w, https://feedmelight.imgix.net/production/patterns/Squirrel_Alpha.png?auto=compress%2Cformat&fillTransforms=1&fit=clip&q=95&w=1000&s=533fbaaf5e8349cf2702ee57fbcd67f4 1000w)